Thursday 19 September 2013
Label lab men's display
So after refreshing the ladies label lab mat, we decided to do the same to our menswear too..... 
Thursday 12 September 2013
London fashion week...
so its that time of season for the first of next years collections to be unveiled at fashion week.... As house of fraser partners with the event here is some activity we did across store to promote London fashion week.. Including a High end window and high rise levels............ 
Dickens and jones site
having a bit of fun with the new season knitwear and quilted coats on our Dickens and Jones department... Using pattern and colour clash 
City working... Country living windows
With the new season in full flow... We decided to utilise our two main windows into City work wear (using Marella, Joseph, and Chester Barrie) giving it a city plush, executive fashion feel. then contrasting it with a country weekend away (using Barbour, Dickens
etc) focusing on tartan and different patterns. 
Biba birthday
BIBA turns 3....... Some activity we did on the mat in celebration of BIBA'S third year with House of Fraser.. 
Thursday 5 September 2013
Label lab relaunch
So this is how the mat looked before the re-merch and move.......... 
So I made a focal site in the window and also at the front of the mat, and
merchandised the entrance to the department using the newest new season pack.
Mannequin focal point towards the back of the mat
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